Message from our President

By stepping into the future, we will aim to bring forth Always New Value.

I’m Mr. Okura, President and CEO of Senko Advance.

As of March 21, 2021, we have changed our company name to “Senko Advance Co., Ltd.” with a view to the exciting future.
We will continue to strive to enhance the customer experience with the motto of providing Always New Value, while maintaining the heart of the Japanese “omotenashi”, which revolves around passion, quality and care.

As a global trading company, Senko Advance Co., Ltd. has established offices in North and South America, Europe, Africa, China, and the Asia-Pacific. Our Automotive and Industrial equipment business and Optical Communication business are truly global businesses. While the changing environment in these industries is rapid and very significant, we know it is also a great opportunity for us to help our customers with our core competencies.

Senko Advance Co., Ltd. will continue to work with the mission of delivering high-quality products while maintaining the best customer experience, with the strong sense of accountability and professionalism of our employees that have the ability to immediately adapt to change.

Aiming to exceed expectations, we are always striving to deliver new innovations and developments that benefit all of our business partners.

Thank you for your continued support of Senko Advance Co., Ltd.

President,Ryosuke Okura


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